Online Punch

When it comes to marketing your website, you should really work
on the design of your site and optimize it so it makes you the
maximum amount of money per visitor as possible. The design of
your website is very important and plays a huge role in your
website’s success or failure. Consider the following tips when
designing your website:

Secret #1 - Clear Writing

It is very important when you write copy, or have copy written
by a professional, that it be very clear and to the point. You
do not want visitors to have to guess what your site is about,
you want to make it clear up front.

Secret #2 - Include Links

Include links to other websites that have indirectly related
products. Then, have the websites you link to link to your
website as well. This will really help you out with improved
search engine rankings and is well worth the effort.

Secret #3 - Make Graphics Small

You want your web pages to load quickly so avoid using large,
detailed graphics that will slow the loading time of your
website down. Most people won’t wait for large images to load
and will simply move on to a competitor’s web site. It does not
matter how great the graphic is if nobody ever sees it so keep
this in mind when designing your website.

Secret #4 - Free Tools are Available

There are many free tools available on the Internet to help you
design your website. Utilize these tools to create a
professional website that attracts as many customers as
possible.

Secret #5 - Be Persuasive

Always be persuasive in the copy you provide on your website.
People are visiting to decide whether or not to buy from you so
make sure that you persuade them to stay on your site and make
their purchase from you.

Secret #6 - Use Text More Than Images

Use more text than pictures and graphics. There are two reasons
for this. Reason number one is text loads quicker than graphics
and people are not going to stick around a long time waiting for
your website to open. Reason number two is that search engines
rank your website on its text or content, not images. You need
good quality content that will make the search engines rank your
pages high.

Secret #7 - Organization

When designing your website, it is important to keep it very
well organized so that your visitors will be able to find
exactly what they are looking for quickly. If you do not design
your website with organization in mind you will lose customers.

Secret #8 - Include Valuable Information

Make sure all valuable information is readily available.
Anything a customer might need should be included on the
website, from phone numbers to directions or any other important
information.

Secret #9 - Focus on Prospective Client’s Needs

Throughout your website and copy you want to focus on your
client’s needs and how you can solve their problems with your
services and products. Nobody is going to your website to learn
about how you got started, they’re looking to buy your products.
Focus on this to increase your conversion rates and boost your
income.

Secret #10 - Banner Exchanges

Exchange banners with other websites in order to make your page
look more professional and to increase your visitors.